San Diego State University is seeking applicants with demonstrated experience and/or commitment to teaching and working effectively with individuals from diverse backgrounds and members of historically underrepresented groups.
Initial review of applications will begin on July 17, 2018. To receive full consideration, apply by July 16, 2018. The position will remain open until filled.
For more information on San Diego State University, please click here.
This position is in the Management Personnel Plan (Administrator II) and earns management benefits including medical, dental, vision, $100,000 life insurance plan, and the CalPERS pension plan. For more information on benefits included for this position, please see the benefits summary.
This is a full-time, benefits eligible, at will position. This position is designated exempt under FLSA and not eligible for overtime compensation. Standard SDSU work hours are Monday – Friday, 8:00 a.m. to 4:30 p.m. but may vary based on operational needs.
The Fowler College of Business (FCB) is seeking a Director of Marketing Communications to work on the development and implementation of the college’s marketing communications efforts, public relations strategy, and manage the college’s marketing communications team.
The Director of Marketing Communications (DMC) is responsible, in collaboration and consultation with the Dean and various program and department directors, for the development and execution of integrated marketing communication campaigns and programs for the college. The DMC is responsible for analyzing trends and developments impacting business education and staying up-to-date on marketing best practices in order to provide the dean, program directors, and academic departments with recommendations on how best to market their programs including tactical implementation and measurement across key performance indicators. The DMC will work with the marketing communications team, as well as the college Information technology personnel, to plan and execute communications programs for the Fowler College of Business including various programs, areas and departments.
The DMC will plan and execute marketing communications efforts across various media - including print, radio, web, email, social media, mobile, advertising, public relations, and direct marketing channels – to reach the college’s external audiences (academic community, prospective students, alumni, donors and prospective donors, corporate partners, peer institutions, and the media) and internal audiences (faculty, staff, students and the broader university community).
For more information regarding Fowler College of Business, please click here.
Compensation and Benefits
Anticipated starting salary upon appointment to range between $80,000 to $85,000 per year. Salary placement is determined by the education, experience, and qualifications the candidate brings to the position, internal equity, and the hiring department's fiscal resources.
San Diego State University offers a rich benefits package that constitutes a major portion of total compensation. For more information regarding SDSU benefits, please click here.
Bachelor’s degree in marketing or related field
Five to seven years of progressively responsible experience in marketing, public relations or communications.
Preferred Qualifications and Specialized Skills
Demonstrated success in developing and implementing an integrated marketing communications strategy.
Ability to direct, coordinate, and drive significant media interest.
Experience with formal marketing planning; demonstrated understanding of the value of marketing analytics and their role in developing strategy.
Experience engaging with customers across multiple channels; demonstrated use of both traditional and new media, including digital and social media.
Experience with general content management systems and customer relationship management software tools such as Salesforce.
Experience in developing and managing a marketing communications budget.
Must be available for travel as required.
Five to 10 years of progressively responsible experience in marketing, public relations or communications or equivalent combination of education and experience.
Master’s degree strongly preferred.
Demonstrated understanding of the competitive landscape in which business schools operate.
Demonstrated understanding of the complexity of marketing to a diverse audience spanning multiple generations.
Experience in developing alumni engagement and/or customer retention strategies.
To apply for this position, please click on the "Apply Now" button on this page. You must submit your application by clicking on the "Submit" button. If you need assistance completing your application, please click here.
Applicants with disabilities requiring assistance may call (619) 594-7099.
All management and executive employees shall be required to provide a written statement to the appropriate administrator of any and all outside employment. Employees shall also provide a written statement of outside employment if a written request by an administrator is made.
The person holding this position is considered a ‘mandated reporter’ under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.
A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with the CSU. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current CSU employees who apply for the position.
SDSU is a smoke free campus. For more information, please click here.
SDSU is an equal opportunity employer and does not discriminate against persons on the basis of race, religion, national origin, sexual orientation, gender, gender identity and expression, marital status, age, disability, pregnancy, medical condition, or covered veteran status.
Since it was founded in 1897, San Diego State University has grown to offer bachelor's degrees in 91 areas, master's degrees in 78 areas and doctorates in 22 areas. SDSU's approximately 35,000 students participate in an academic curriculum distinguished by direct contact with faculty and an increasing international emphasis that prepares them for a global future. SDSU's annual economic impact to the state of California is $6.5 billion, according to an impact report done by the California State University in 2010.Of SDSU's 280,000-plus alumni, approximately 60 percent live in San Diego. They comprise more than half the region's engineers, teachers, entrepreneurs and the local workforce for a host of other industries.San Diego State University is a community diverse in race, ethnicity, language, culture, social class, national origin, religious and political belief, age, ability, gender, gender identity and expression, and sexual orientation. As a university committed to learning in all its forms, San Diego State University recognizes the need to attract and retain a critical mass of diverse persons who will advance its goals and ideals.