Cal Poly, San Luis Obispo
Director of Marketing & Communications
Department: CENG-Advancement (112504)
College/Division: CENG-College of Engineering
Salary Range: Salary commensurate with background and experience of the individual selected.
DIRECTOR OF MARKETING AND COMMUNICATIONS
Cal Poly, San Luis Obispo
College of Engineering - Advancement
Salary commensurate with background and experience
Open until filled
The College of Engineering Advancement Office at Cal Poly State University, San Luis Obispo, CA seeks applicants for the position of Director of Marketing & Communications. The Director of Marketing & Communications reports to the Assistant Dean of Engineering Advancement and the Dean. The Director creates strategies to promote the College and University by utilizing market research analyses to develop communications for connecting and building positive relationships with target audiences and constituents, including alumni, donors, potential donors, friends, parents, students, corporations, foundations, media, and volunteers to leverage support for the CENG and Cal Poly.
To apply or for qualifications and further position details please visit http://www.calpolyjobs.org/applicants/Central?quickFind=165818
To apply, complete the required online Cal Poly Management Employment Application and apply to Requisition #104292. In addition, each applicant is encouraged to provide (preferably as attachments to the online application) the following supplemental documents: (1) letter providing some detail of the applicant's qualifications and interest in the position; (2) current resume/CV; (3) the names, addresses, and telephone numbers of at least three professional references. Open until filled.
At California Polytechnic State University, San Luis Obispo, we believe that cultivating an environment that embraces and promotes diversity is fundamental to the success of our students, our employees and our community. Bringing people together from different backgrounds, experiences and value systems fosters the innovative and creative thinking that exemplifies Cal Poly's values of free inquiry, cultural and intellectual diversity, mutual respect, civic engagement, and social and environmental responsibility.Cal Poly's commitment to diversity informs our efforts in recruitment, hiring and retention. California Polytechnic State University is an affirmative action/equal opportunity employer/minorities/females/vet/disability.
Minimum Qualifications (Staff Only):
Bachelor's degree and three years of progressively responsible experience in marketing, communications, media relations or related field.
Demonstrated expertise in communication, public affairs, media, marketing and research techniques and methods and branding theories and concepts in order to develop and execute communication strategies and imaging plans to promote and position the College.
Expert knowledge or ability to obtain expert knowledge of college and university communication objectives and ability to translate them into effective communication and media campaigns.
Working knowledge of and ability to apply standard theories, practices, principles and techniques related to communications in the, media and marketing areas; ability to research and identify communication needs and target audiences; thorough knowledge of web communication techniques, vehicles and formats; ability to effectively use web technology to achieve communication goals.
Leadership skills, including the ability to establish a respectful, collaborative, and productive teamwork environment and impart instructions. Ability to direct College marketing and communication activities. Ability to supervise staff, coordinate work projects, determine priorities, set deadlines and complete projects accordingly.
Ability to analyze situations, apply independent judgment, discretion and initiative to address problems and develop practical, thorough and creative solutions. Ability to gather and analyze data and to understand issues from a broad, strategic perspective.
Thorough knowledge of and ability to use effectively, media outlets including planning media coverage and media publicity campaigns for the university and events. Experience in the planning, design, and completion of electronic and print media, including publications and other marketing and communications materials.
Excellent ability to effectively communicate both verbally and in writing. Thorough knowledge of English grammar, spelling, punctuation, and modern English usage. Ability to write clear and concise final copy and to edit articles quickly and accurately. Ability to initiate and create correspondence independently.
Excellent computer skills including working knowledge of a variety of software programs, including word processing, desktop publishing, photo editing, web page development, and web browsers. Strong aptitude for communications technology with demonstrable skills.
Expert story development and journalistic writing skills, as well as advanced editorial skills. Knowledge of interview techniques and the ability to define and deliver messages.
Thorough working knowledge of applicable laws pertaining to written and electronic materials, confidentiality, and news media, including libel/slander, copyright, and privacy laws. Ability to present information that meets the requirements of the media and publications Involved, and that is designed for audiences of varying interests. Ability to build and manage more sophisticated media contacts.
Exceptional interpersonal and networking skills, including listening and interpretive skills; strong consultative and persuasive skills; and expertise in working effectively and creatively with a wide variety of individuals and groups. High standards of ethical conduct and confidentiality in dealing with various internal and external constituencies.
Strong commitment to excellence in serving constituents and the ability to work effectively with diverse individuals and groups both on and off campus. Demonstrated customer service experience requiring a very high level of diplomacy and professionalism.
NOTE: To view the full position description including all the Required Qualifications click here
A master's degree and experience in a higher education setting preferred.
Demonstrated skills in an institutional/educational environment utilizing a customer-oriented and service-centered attitude.
Thorough knowledge of College/University objectives and priorities preferred.
Experience in the use of new media, and new social networking sites (Facebook, Twitter, LinkedIn, Polylink).
***THIS POSITION IS OPEN UNTIL FILLED***
Must be able to work occasional overtime or flexible hours, to meet publication deadlines or to attend CENG events or meetings. Must be able to drive to pick-up and deliver documents.
The person holding this position is considered a 'mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.
This position classification has been defined as "Exempt" and is not subject to the overtime provisions of the Fair Labor Standards Act (FLSA).
Must will willing to travel and attend training programs off-site for occasional professional development.
Full-time MPP employees are required to disclose outside employment at time of hire or within 30 days of taking additional outside employment subsequent to time of hire.
May be required to complete a Supplemental Employment Application Questionnaire, which contains questions pertaining to conviction history, and submit it when requested by Cal Poly. This disclosure is confidential and will not necessarily preclude applicants from employment.
Retired CalPERS members selected for this vacancy must request and be approved for reinstatement from retirement prior to the start date. Employment of retired CalPERS members will typically be for 90 days or less and must be for work requiring specialized skills or for a bona fide emergency to prevent stoppage of business.
A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with the CSU. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current CSU employees who apply for the position.
Please note: Current employees who are offered positions on campus will be required to undergo a background check for any position where a background check is required by law or that Cal Poly has designated as sensitive. Sensitive positions are those requiring heightened scrutiny of individuals holding the position based on potential for harm to children, concerns for the safety and security of people, animals, or property, or heightened risk of financial loss to Cal Poly or individuals in the university community.
Review Begin Date:
Requisition Number: 104292
To Apply: All applicants must apply online at: https://www.calpolyjobs.org.
Cal Poly is a nationally ranked, four-year, comprehensive public university. Founded in 1901, the 6,000-acre campus is nestled in the foothills of San Luis Obispo, along California's scenic central coast and midway between Los Angeles and San Francisco. With a budget of $168.5 million, the university has a student enrollment exceeding 17,000 students and employs more than 2,000 faculty and staff members. Cal Poly is part of the 23-campus California State University system.
At California Polytechnic State University, San Luis Obispo, we believe that cultivating an environment that embraces and promotes diversity is fundamental to the success of our students, our employees and our community. Bringing people together from different backgrounds, experiences and value systems fosters the innovative and creative thinking that exemplifies Cal Poly's values of free inquiry, cultural and intellectual diversity, mutual respect, civic engagement, and social and environmental responsibility.
Cal Poly's commitment to diversity informs our efforts in recruitment, hiring and retention. California Polytechnic State University is an affirmative action/equal opportunity employer.
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