DIRECTOR OF MARKETING AND STRATEGIC COMMUNICATIONS
January 19, 2018
Newtown , Pennsylvania
Full Time - Administration
Reporting to the Director of Enrollment Management and Strategic Initiatives, the Director of Marketing and Strategic Communications is George School’s chief communications officer and a leader in institutional strategy, overseeing a Marketing and Communications staff of three. The Director’s leadership enhances the regional, national and international profile by working with the administrative team and the administrative staff group to identify and communicate effectively with existing and new audiences. The Director’s work will focus especially on potential parent and student communities, reinforcing and broadening the appeal of George School’s identity; enhancing its competitiveness in a crowded independent school market; and setting the tone and direction for marketing and communications in admissions, development, alumni relations, parent relations, and student engagement.
Qualified candidates will have a minimum of seven (7) years of increasingly responsible management experience in marketing and communications coupled with the ability to express, orally and in writing, George School’s mission, vision and goals with clarity, passion and persuasion. The successful candidate will have the visionary and strategic planning capabilities to be applied toward the development of an innovative marketing and communications program and the leadership skills necessary to ensure its successful implementation. The Director will have demonstrated project management skills and be highly proficient in the use of technology; understanding digital media tools, integrated media campaigns, social media and website design. She/he will be committed to work within a diverse community that expects collegiality and open communication. Must have attention to detail combined with the ability to prioritize and manage multiple tasks simultaneously in a deadline-driven environment. A Bachelor's degree is required; an advanced degree is preferred.