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Cvent, Inc. (www.cvent.com) is the leading software application for online event registration, websurveying, and event emarketing. We are a 475-person, profitable and debt-free software company headquartered in McLean, VA. We have developed the next generation suite of On-Demand tools for marketing, meeting planning and human resource professionals. We are a growing organization with international operations and are a recognized leader in our industry areas.
This is an outstanding opportunity for a marketing professional in the exciting, fast-paced world of on-demand SaaS (Software as a Service). Cvent has launched a new product, the Cvent Supplier Network, a site selection and event supplier sourcing tool. The Cvent Supplier Network is an online marketplace, geared towards helping meeting and event planners effectively select the ideal location for their meetings and events.
The Product Marketing Associate will help develop and implement marketing initiatives and other product related programs for the Cvent Supplier Network. Position Duties: • Manage Cvent’s global hotel and venue database - all related growth and maintenance • Manage international product marketing efforts • Coordinate programs across departments to support product marketing campaigns, sales efforts, product enhancement requests and coordinate implementation of all product related programs • Develop and execute online and offline marketing campaigns designed to drive qualified site traffic and sales • Work effectively with internal designers and stakeholders to develop meaningful and targeted marketing collateral, campaign messaging, sales presentations, and other materials for international verticals • Gather industry research, global competitive landscape data, client requests needs to promote product enhancements, develop innovative strategies and educate product teams across departments • Develop and execute product related programs to optimize website traffic and improve rankings on major search engines • Train marketing and sales staff on business processes and product marketing related topics • Work across departments to promote product usage
Cvent Background
Cvent, Inc. (www.cvent.com) is the market leader of on-demand event management software and strategic meetings management solutions. Cvent is a 500 person, growing and profitable software company headquartered in the Washington, DC area. Cvent offers web-based software with features including online event registration, event management, event website creation, meeting site selection, event sourcing and web surveys. Cvent helps over 12,000 planners manage 175,000 events, surveys and marketing campaigns per year. Cvent's users have sent over 175 million event invitations, processed $1 billion in online payments and managed over 5 million event registrations and responses using Cvent's software. The meetings industry is the 22nd largest industry in the U.S, and is valued at over $50 billion dollars per year. The surveying or market research industry is an $8 billion dollar per year market.
Company Background: We started the company in 1999 and currently have 500 employees. Based in McLean, Virginia Cvent has been consistently profitable for the past 24 consecutive quarters. We have grown 50% every year for the past 7 years and we are the only major company in our industry that is consistently profitable. We have a significant international operation and about 15% of the US staff will have an opportunity to go overseas on several-months-long assignments. Over the past 3 years, we sent over 75 US employees for short-term assignments in our international office.
Management Team: We have eleven people in senior management. We are very experienced in our particular areas as ten of the eleven members of senior management have been with the company since inception almost 10 years ago. We are all in the early prime of our careers and most of us have advanced degrees (Harvard Business School, Wharton, Georgetown Law, and Duke Law). We believe in hiring people based on talent, not years of experience. We are motivated and very hungry to grow our company. We promote people on performance and we invest aggressively in our people.
Investors: We raised $17 million in venture capital in 2000. Our investors include institutional venture capitalists and angel investors such as the CEO of Nortel, CEO of Nextel, CEO of Bell Atlantic, CEO of AOL, and worldwide Chairman of McKinsey Consulting. We have over 30 publicly traded CEO’s who have personally invested in the company; we view this as an endorsement of the product and team. Customers: Cvent has over 4,500 customers. Nearly 70% of our revenue comes from corporate customers. Approximately 30% of our revenue comes from associations, non-profits and universities. Representative customers include KPMG, The World Bank, Rolls Royce, American Marketing Association, Walmart, ExxonMobil, Yahoo, Harvard University, United Way, BMW, and Siemens.
Products: Cvent is built on a Microsoft .net platform and is an On-Demand Application Service Provider (ASP). We have invested $25 million in building our products and have run hundreds of thousands of events, millions of event registrations, and hundreds of millions of email invitations. Cvent offers a next generation product suite of Event Management (online registration, eMarketing, reporting, travel capabilities, and supplier sourcing), Web Surveys, Strategic Meetings Management Solutions and Email Marketing.
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